In my position with the Marketing and Communications department at George Mason University’s College of Science, I helped create a character, SAM (Science at Mason) for use on communications materials to promote the college. Clockwise from top left: ScienceConnect event poster SAM button ScienceConnect t-shirt Web banner design ScienceConnect event signage Read more…
Brook Vale Vineyard is located in Northern Neck, Virginia, and sells regional wines. In 2008, two entrepreneurs decided to achieve their dream of owning a vineyard and found land in Brook Vale that was ideal for growing grapes. They now manage Brook Vale Vineyard, which has grown to include a Read more…
For this assignment, I created a visual identity for a fictional independent bookstore and coffee shop located in Washington, D.C. After doing a visual audit of different independent D.C. bookstores, I developed several logo concepts and then made five assets for the company. Read my client brief below. View my process boards Read more…
After creating a visual identity and corporate campaign for Bydell-Skålp Nordic Tours, I developed a graphic standards guide for the company. The goal of the graphic standards guide is to make employees well-equipped and empowered to use the company’s official visual identity. I developed the visual design for the guide Read more…
After being assigned an industry and a company name in class, I created a visual identity and a corporate campaign for a tour operator. My process is documented below. Company Positioning Bydell-Skålp Nordic Tours is a new tour operator based in the U.S. that offers ecotourist tours and outdoor excursions Read more…